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- WHAT'S COOL IN CHINA
- Category: E-BOOK
- Weekly Issue: NO.1
- Magazine Size: 34.2MB
- Highlights of Current Issue:
China has an old saying, “to chase after trends.”
However, in today’s China, this aphorism needs
to be revised. For most Chinese people, what’s
fashionable actually “chases after” them.
In the past, trends tended to “sneak” into the Chinese
people’s lives; they were always first accepted and enjoyed
by a coterie and then picked up by most ordinary people.
Nowadays, the latest trends seem to just jump into your
life before you realize it, and you simply can’t say no. |